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On the trail of things – UX, UI and visual identity of an interactive web app for the Buchenwald and Sachsenhausen concentration camp memorials
Context
For over 75 years, contemporary witnesses have been telling us their experiences from the Nazi era. But what if these stories fall silent? Although objects cannot speak, they also carry on the countless stories from this time. The Buchenwald and Sachsenhausen concentration camps want to make precisely these stories accessible to students. Together with the digital agency “Zum Kuckuck,” we developed the “Things on the Trail” app, which invites the target group to research the historical objects.
Process
An independent app, with a CI-independent design and recognizable form language - we took it literally! The square, triangle and circle originate from the floor plans of the former concentration camps and form the basis for the logo, iconography and layout of the entire app. In this way, they ensure a consistent appearance and the design already references the history of both places.
But what about the object history itself? This is told using scrollytelling. An animated 3D view picks up the information contained in the story and shows a matching view of the selected object. This creates a bridge between object and story on interactive whiteboards, creating an immersive experience. However, using the app should not end with exploring a single object.
With the help of hidden clues, the motivation to explore content is increased. At the same time, clues found unlock thematically linked objects and enable users to travel from object to object in terms of content. The entire user experience is based on actively experiencing object stories, recognizing details and understanding connections. Users become preservers and multipliers of history.
2022
KZ-Gedenkstätten Buchenwald und Sachsenhausen
User Experience
User Interface
Grafikdesign
Logodesign
Prototyping
Industry
Kultur
Prototyp
Partner
Zum Kuckuck
Ausgewählte Projekte
Erstgespräch
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2024
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